Meet The Assistant.
Not a chatbot. An advisor in the deciding moment.
Generic chatbots sit in the corner and wait for shoppers to type. The Assistant reads scroll and dwell time to spot hesitation, steps into the deciding moment with three short, helpful questions and clear answers, and welcomes any question a shopper wants to ask.
Silent Friction Detected
Back-and-forth micro-scroll over dimensions
82% of shoppers who begin an interaction with The Assistant complete it. Three taps that feel like help, not a form or a chat.
Storefront telemetry sample · n=48,200
Intent Window
Every purchase decision has a window. The Assistant captures it.
From the first flicker of hesitation to the moment a shopper buys or leaves, The Assistant records what they doubted, what resolved it, and how long it took.
Step 01: Customer is nudged
The moment doubt appears
The Assistant watches how a shopper behaves, not who they are. When scrolling slows or the shopper dwells on a spec, it reads that as the first sign of hesitation and opens an intent window. No popup, no interruption yet.
Live Behavioral Telemetry:
Scroll:
Micro-scroll
Pause:
4.2s
Dwell on:
Dimensions
Step 1 of 4
MacBook Pro 16"
Apple M3 Pro · Space Black
0:00 (dwell: 4.2s)
Display
16.2″ Liquid Retina XDR
Dimensions
hesitation
Dwelling…
35.57 × 24.81 × 1.68 cm
Weight
2.14 kg (4.7 lbs)
Intent Window Status:
Opened · Zero popup interruption
Step 02: Guided questions
Relevant question, asked at the right time
Instead of a generic “Can I help you?”, the Assistant asks three short questions tied to what the shopper is looking at. They stay quick and non-intrusive, and the shopper can ignore them without any friction.
Live Behavioral Telemetry:
Question type:
Fit
Questions asked:
3
Intrusion:
Low
MacBook Pro 16" · Dimensions Anchor
The Assistant
Non-Intrusive
“Planning to carry it daily? The 16″ fits most 15″ laptop bags.”
Zero obligation to interact
Auto-dismisses on scroll
Step 03: Resolution Window
Doubt collapses into a verified fact.
Every answer is resolved against a moderated, schema-validated product record, never inferred from model memory. The Assistant retrieves the single attribute that closes the objection.
Telemetry chips:
Source:
Moderated catalogue
Provenance:
Merchant-attested
? → ✓
Resolved
Confidence:
0.99
Questions answered:
3
Verified from catalogue
Provenance checked
Attribute resolved: Physical envelope
35.57 cm × 24.81 cm × 1.68 cm
Tolerance ±0.01 cm · Units normalised (mm → cm)
Verified mass
2.14 kg (4.7 lb)
Cross-checked against shipping weight
Derived inference
+1.8 cm sleeve clearance
Computed from verified dimensions, not scraped
Resolution Trace
verified in 212 ms
objection
fit.dimensions
retrieve
attribute_graph.lookup(MB-PRO-16-M3)
validate
schema ✓ provenance ✓ freshness ✓
release
answer in 212 ms
Ground-truth resolution
SKU: MB-PRO-16-M3
Step 04: Post Interaction
Every outcome is logged, even the exits
The window ends when the shopper buys or leaves. If they buy, the Assistant records which question helped convert. If they leave, it logs a tagged reason such as price, shipping, or fit, so you learn something from every session instead of just seeing a bounce.
Live Behavioral Telemetry:
Outcome: Converted
Intent tag logged
Window duration: 38s
Split Outcome Telemetry
Converted
Question “Fit 15″ bags” answered in 38s. Added to Cart.
Sizing objection: 100% cleared
Tagged exit
Shopper bounced after spec check. Reason tagged:
price-compare
Final Intent Tag · CRM / CDP sync
Coming soon
tech-spec:macbook-16-clearance
Every window becomes verified intent your team can act on across ads, PDPs, email journeys, and re-orders.
Architectural Pillars · Purpose-Built Intent
The 4 Pillars of The Assistant
Engineered exclusively for conversion acceleration without coupon desperation.
01
≋ scroll hesitation
|| pause detected
⚡ zero interrupt
Silent Intent Listening
Passively reads scroll patterns and dwell time across specs without interrupting the visitor. Coming soon: toggle hesitation and exit velocity.
Passive behavioral detection
02
Easy but contextual questions
? → ✓
16″ Pro
14″ Air
Contextual Friction Busting
Steps in at the deciding moment with a question and multiple options to tap, leading the shopper to the right product. Shoppers can also type any question they like. Exact dimension specs, ingredient safety facts, or shipping clarity arrive in moments.
Precision friction resolution
03
Full Price Buy-in
High-Buy-In Checkout
Eliminates post-purchase remorse and return anxiety. Shoppers purchase with certainty, slashing post-purchase returns.
Margin-protective checkout
04
CDP
Storefront
Ad Tech
CRM
Omnichannel Data Sync
Instantly streams verified intent tags into Ad Tech, CRM, CDP, and your Storefront.
Real-time intent dispatch
Why Generic Chatbots Hurt Brands
A side-by-side breakdown between lazy conversational AI and purpose-built Intent Intelligence.
Generic Storefront Chatbots
Margins Damaged
Popup: “Wait! 10% OFF”
Margin -10%
Average interaction completion: < 14%
VS
mPrompto The Assistant
Verified Fit & Specs
Full Price Buy
Guided Interaction Completion
82%
Ready to capture your shoppers’ intent window?
Experience how The Assistant eliminates sizing hesitations, answers critical doubts, and preserves margins across every product page.