Grateful .. energised .. just getting started 👍🏼
We’re proud to share that mPrompto has been featured by Inc42 in “30 Startups To Watch: Startups That Caught Our Eye In January 2026.”
In a digital world flooded with traffic, content and campaigns .. one simple truth keeps staring at us : “Visitors come. Decisions don’t always follow”
At mPrompto, we’ve been obsessed with a very specific gap —
“why do shoppers hesitate even when they know what they want?”
Since founding mPrompto, Ketan and I have believed that the future of digital commerce isn’t more dashboards or louder marketing. It’s about understanding decision logic in real time.
– instead of tracking just clicks, we focus on why someone pauses.
– instead of static analytics, we use behaviour-driven AI.
– instead of intrusive pop-ups, we deliver context-aware nudges that feel like a shopkeeper’s intuition .. in digital form.
Being recognised by Inc42 is a strong validation of this thesis. But what excites me even more is the broader shift underway. AI-assisted conversational and prompt-powered tools are projected to grow from $6.95 Bn in 2025 to $40.87 Bn by 2030. This isn’t just market expansion. It’s a mindset shift from tracking behaviour to enabling confident decisions.
We’re not building just another MarTech tool .. We’re building an engagement layer that helps brands convert hesitation into clarity.
Thank you to our early partners, team, believers and critics .. all of you helped shape this journey.
The convoy is moving. And the real work begins now !!
Author – Sumit Rajwade, Co-founder: mPrompto
